The year 2010 marked a significant moment in the history of Burberry Blue Label, a diffusion line specifically tailored for the Japanese market. While the main Burberry line projected a globally recognized image of sophisticated British heritage, Blue Label offered a more youthful, accessible, and distinctly Japanese interpretation of the brand's aesthetic. The Fall/Winter 2010/11 collection, showcased prominently in the catalogue of that year, epitomized this approach, featuring a blend of classic Burberry elements with contemporary designs, all meticulously crafted for the discerning Japanese consumer. The decision to feature top models Aaron Wrigley and Douglas Neitzke further underscored the brand's commitment to presenting a high-quality, aspirational image, even within its more affordable diffusion line. This article will delve into the specifics of the 2010 catalogue, exploring its significance within the broader context of Burberry Blue Label and addressing related queries surrounding the brand's identity, authenticity, and online presence.
The Fall/Winter 2010/11 Collection: A Blend of Tradition and Modernity
The Burberry Blue Label catalogue for Fall/Winter 2010/11 likely presented a diverse range of clothing and accessories reflecting the season's trends while remaining true to the brand's DNA. While a physical copy of the catalogue is difficult to procure today, we can infer its likely contents based on the brand's overall aesthetic at the time and the general trends in menswear during that period. The collection probably featured:
* Outerwear: A core element of any Burberry collection, the outerwear would likely have been a highlight of the catalogue. Expect to see variations on the classic trench coat, perhaps in updated fabrics and silhouettes, alongside more casual options like bomber jackets, parkas, and duffle coats, possibly incorporating modern details like quilted linings or asymmetrical zippers. The color palette would likely have included earth tones like olive green, navy, and beige, interspersed with bolder choices reflecting the season's trends.
* Knitwear: Chunky knit sweaters, cardigans, and polo necks would have provided a comfortable and stylish layer for colder months. Expect to see cable knits, Fair Isle patterns, and perhaps some more modern interpretations utilizing textured yarns and unconventional color combinations.
* Shirts and Trousers: The catalogue likely showcased a range of shirts, from classic button-downs to more relaxed options, possibly in plaid or other signature Burberry patterns. Trousers would have spanned various styles, from tailored chinos and corduroy pants to more casual denim options, all likely incorporating a slimmer, more contemporary fit than the traditional Burberry silhouette.
* Accessories: Accessories would have played a crucial role in completing the outfits presented in the catalogue. Expect to see scarves, gloves, hats, and belts, many featuring the iconic Burberry check or other signature patterns. Bags and footwear, such as loafers, boots, and sneakers, would also have been prominently featured, reflecting the season's trends in footwear design.
The use of models Aaron Wrigley and Douglas Neitzke suggests a focus on a sophisticated yet approachable aesthetic. Their presence in the catalogue would have helped to convey the quality and style of the garments, appealing to a younger, more fashion-conscious demographic than perhaps the mainline Burberry brand targeted.
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